When you finish a book, you’re not finished. Not in the author world of these days. You have to help market your book, even if you have a traditional publisher. And marketing means having an ‘author platform’ which means interacting with other people, perhaps in ways that are difficult for *Aspies to do.
So, what can we Aspies do to build our platforms? The first step is to know what we CAN do versus what we CANNOT, and what we have no opportunity to do.
Examples— I personally am able to blog, to interact on certain social media, especially Facebook, MeWe and Twitter. I don’t think I am able to do podcasts as some of my author friends do— I would be too scared, my voice has gone weird since my slight stroke last year, and I don’t have any special video equipment. And I have never been invited on a television show the way Dean Koontz is frequently invited to be interviewed on The World Over on EWTN.
Your personal situation may be different from mine. Perhaps you are able to be a YouTube star, or perhaps you can’t manage to do Twitter, you just find it too intimidating. It doesn’t matter. There are things you can do, or you can learn to do. Put your emphasis on those things.
There is one thing that most every kind of ‘platform building’ will involve— you have to think of what you do from the other person’s point of view. Other people are not committed to helping you peddle your book! You have to be interesting to other people, and make your book sound intriguing. And you have to learn to be interested in what is important to the other people, so you don’t come off as being self-centered. Seeming self-centered is a common problem with us Aspies, because when you are as socially isolated as we so often are, other people’s interests are kind of a distant and theoretical thing.
So— if your ‘platform’ involves having a blog, think about what problems your blog post might solve for other people. You might share how YOU solved a problem— perhaps in how you got Scrivener to work for you— only when you write it, think about how other people might be dealing with the same problem that you have faced. If you can provide the information to solve a practical problem, and perhaps share your personal experience in facing the problem,
Aspie (and other) authors— what is your current author platform like? Do you have a blog, a static web site, are you active on Twitter, MeWe, Facebook, Pintarest or YouTube? What is the strongest part of your current author platform? What are you doing RIGHT? Share it with us in a comment!
Aspie-related greetings from
Aspies – persons with Asperger Syndrome, an autism spectrum disorder.
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My new book: Getting More Blog Traffic: Steps Towards a Happier Blogging Life https://www.amazon.com/dp/B086H4FQ4M